Led by J. Primous -Be Empressive is more than a brand; it’s a movement. Whether you're a visionary entrepreneur, an emerging artist, or a changemaker with a story to tell, J is the doula, here to amplify and help to birth your brilliance.
Be Empressive is your invitation to elevate your voice, grow your vision, and make lasting impact.
Because when you're bold, brilliant, and strategic—you're unforgettably Empressive!
“Unlike a queen, who inherits her crown, an Empress is chosen—recognized for her vision, her ability to build, nurture, and sustain legacy. That’s the spirit behind Be Empressive: embodying the power to build, guide, nurture, develop, and envision with purpose.”
— J. Primous
J. Primous is an author, playwright, and visionary voice redefining what it means to rise, rebuild, and Be Empressive. From humble beginnings to becoming the founder and Editor-in-Chief of Empressive Times Magazine, J. has turned her gift of storytelling into a platform for empowerment, healing, and transformation.
With her signature blend of grace, grit, and growth, J. now leads a movement that transcends pages and platforms. Through her books, courses, and speaking engagements, she invites women—especially mothers and creatives—to rediscover their power, heal out loud, and walk boldly in purpose.
Her work is a reflection of truth and transformation: raw yet refined, spiritual yet strategic. Whether on stage, in print, or online, J. speaks life into the hearts of those who have been told to be silent—and reminds them that their story still has wings.
At the center of it all is her mantra:
Because empowerment isn’t taught — it’s embodied.

Visionary | Educator | Author | Advocate
For over two decades, J. Primous has been the driving force behind some of the world’s most influential voices — from international performing artists and award-winning politicians to global changemakers and cultural leaders. Her work has shaped stories, strengthened movements, and redefined what it means to lead with both purpose and power.
An acclaimed author and speaker, J. has built an international reputation for merging strategy with soul. With roots in education, philanthropy, and creative leadership, she weaves wisdom, spirituality, and lived experience into every platform she touches.
Now, as the founder of Be Empressive™, J. Primous stands at the forefront of a new era in empowerment — one where authenticity replaces perfection and women are reminded of the greatness they already carry. Through her books, courses, and workshops, she teaches others to rise above fear, walk boldly in purpose, and build legacies that reflect grace, grit, and growth.
J. Primous isn’t just a name — she’s a movement.
A living testament that when vision meets faith, ordinary lives transform into extraordinary impact. Because empowerment isn’t taught — it’s embodied.
If you're interested in working with me or have any questions, please don't hesitate to reach out. I'd love to hear from you!
























































































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